Ideas on content, communications and brand from the First Impression team.
Ask anyone who’s tried to build a presence on LinkedIn and they’ll tell you a version of the same story. You kick things off with enthusiasm → A few early posts gain some traction → But then some posts don’t perform as well → Other urgent tasks pop up → Before you know it, your … <a href="https://firstimpression.works/how-to-post-consistently-on-linkedin-to-grow-your-reach-and-impressions/">Continued</a>
Most legal correspondence is still written with other lawyers in mind. For clients, this often means impenetrable texts that confuse more than they clarify. This may seem like a trivial matter, but it’s actually costing your legal firm. Here’s why: Clients routinely struggle to understand the documents and letters their lawyers send them. Jargon-packed emails … <a href="https://firstimpression.works/client-friendly-legal-writing/">Continued</a>
It is time to say enough is enough to bad online meetings. Here is why: Knowledge workers have reached “communication overload”. Online meetings are responsible for a lot of this communication overload, yet a many of these meetings are ineffective. And badly managed online meetings have a knock-on effect on energy and motivation. Getting better … <a href="https://firstimpression.works/new-approach-to-online-presenting/">Continued</a>
We’re excited to announce we’re launching our first public course on presenting online this September. 4 weeks of practical training to help you keep cameras on, hold attention, and run meetings people actually want to be in. The problem with online presenting Bad presentations are costly. A recent Harvard Business Review survey found that 90% … <a href="https://firstimpression.works/are-you-the-reason-their-cameras-off-presenting-online-course-september-2026/">Continued</a>